Trendstop is a specialist trend agency that combines a leading online trend platform with hands-on custom trend support.
Understanding the consumer product trend cycle and using forward trend planning to deliver successful product ranges and campaigns has never been easier.
Creating success for our clients is our top priority which means we focus on the quality of our analysis and trend forecasts.
With time to market a critical factor in today's world of fast fashion and flash trends accelerated by global social media, you can rely on Trendstop.com to help you identify the trends you need to focus on. We communicate the current trends fully and provide a trend picture that is easy to understand at all stages of the product development and retail cycle.
We provide not just high-level trend overviews, but practical and commercially viable product development direction on seasonal trend themes and concepts to support your decision making.
We show how fashion trends have followed our forecast over a two-year timeline and have been validated in the marketplace for a broad range of products.
Through our Active Trend Validation we continually test and monitor the relevance of our major forecasts and themes and track the growth profile of emerging trends, reclassifying them as major themes and increasing coverage as they gain traction.
Identifying trends early on is more art than science – by definition, there is little supporting statistical data available as trends break, but to maximize returns, it is vital to catch new trends as early as possible. Since we launched in 2002, we have refined our techniques for filtering the trends from the noise and each day we add relevant breaking trends and update the status of growing trends as part of our Active Trend Validation process.
Trendstop.com specialize in tapping into the mindsets of influencers and early trend adopters who unlock the thinking and motivations of the wider mainstream. Our access to a well-connected network of influencers and opinion-shapers within fashion and lifestyle enables a deep understanding of trends and topics relevant to specific markets and categories.
Our ability to translate early concepts into viable product directions is a special skill our clients compliment us on. Our ability to pinpoint emerging mainstream trends ahead of time gives our clients sufficient time to develop ranges that will appeal to trend aware consumers.
We are passionate about fashion, ideas and art direction, and our trend themes use meticulously selected imagery to show you how each trend can be translated into compelling commercial products.
We give our clients the edge over their competitors by providing product intelligence that incorporates current and forecasted consumer attitudes, color, material, surface design, silhouette, detailing and display directions, in a format that is easy-to-use and to the point. We focus on top trends for each product sector, informing you of all the relevant seasonal trends, without overwhelming you with irrelevant or inconclusive information.
Our beautifully curated trend analysis fills you with inspiration and confidence that you have the right trends at your fingertips to create collections that stand out and excite your customer.
Our trend services are designed to help ensure you apply appropriate trend translation that is relevant specifically for your customer, so that you don't waste time and expense manufacturing and buying items that are less likely to appeal to them.
Complementing Trendstop.com’s online trend forecasting service, we provide a range of customized trend services that enable brands and retailers to take advantage of our trend expertise and knowledge to address specific issues in their product development cycle, strategy or presentation.
We work one to one with your teams to create a full understanding of how trends can be leveraged specifically for your brand and your target customer.
Trendstop.com gives you the edge through commercially viable product development support.The formula for commercial success is having the right product, at the right time, in the right place, offered to the right audience.
Our aim is to help ensure that you have the right trends, applied in such a way that resonates with your customer. As a result, you spend less time and expense focusing on items that are less likely to appeal to them, and more time selling on trend products.
We aim to show in commercial terms, how a particular trend is set to translate into specific, desirable consumer products..