Trend Areas

menswear Grooming Trends

  • DISCOVER A
    NEW SIDE
    TO GROOMING

  • WELCOME TO OUR MENSWEAR

    Grooming Forecast

    At Trendstop.com, you can be confident in our inspiring grooming trends. Discover how cosmetic color, application and packaging will be evolving over the next three seasons, complete with evidence-based trend confirmation.

  • Image: Dorothee Murail

    EARLY TREND IDENTIFICATION BRINGS YOU NEW IDEAS FIRST

    We specialise in identifying grooming’s trend innovators and opinion formers. By presenting emerging trends to our clients quickly, you can be assured that you are being informed of new trends as and when they emerge. From the must-have shades used by leading makeup artists and stylists, to fresh looks evolving on the youth scene, stay in the loop with our expert analysis.

  • DISCOVER THE ESSENCE OF THE HOTTEST NEW TRENDS

    Trendstop distills the season’s key trends into professional reports, communicating inspirational new styles at a glance. Benefit from access to our weekly updates, which come complete with essential trend forecasts and reports designed to convey the most influential runway, editorial and conceptual looks instantly.

  • Image: Lukasz Wolejko-Wolejszo

    COMMERCIALLY TRANSLATED HAIR & GROOMING

    We understand how high-level visual concepts can be translated into commercially desirable consumer products and promotional stories – and we show you how to do it. Our forecast themes determine the seasonal mood, colour, textures and shapes emerging in the grooming industry, along with directional packaging concepts.

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    CAPSULE COLOR PALETTES FOLLOW FASHION FORECASTS

    As our color stories link directly to our fashion trends, you can make sure that your products are in line with the predicted fashion trends each season. We also pinpoint core colors and the essential shades to utilize as statement-making accents. What’s more, our packaging trends reveal key looks to present your products in, inspired by new developments across factors like shape, color, surface and print.

  • Image: Guyhyun Jee

    EXPLORE CONCEPTUAL IDEAS WITH COMMERCIAL TREND TRANSLATION

    Each season, our clear, concise forecasts make it easy for you to turn high-end runway and editorial grooming ideas into profitable commercial looks and desirable products for your customer. With our trend translation tools right at your fingertips, you’ll have plenty of time to plan before trends hit the mainstream market.

  • INSPIRATIONAL GROOMING & STYLING IDEAS FROM STREET STYLE

    Explore the latest grooming inspirations from around the world, as looks are adapted by fashion innovators and trend-setters in street style. We showcase the latest looks in the street style scene to keep you one step ahead of the competition. You can track the evolution of a trend in our inspirational and extensive galleries, where you can search by city, zoom in for detail and save images for your personal use.

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    TOP GROOMING TIPS FROM INDUSTRY PROFESSIONALS

    Trendstop’s expert editors highlight the essential grooming looks from each season for you, complete with comments explaining each trend. Our coverage includes key trends from a range of trend innovators, directional editorials, top stylists like Richard Pierce and celebrities or models who drive the culture, such as Travis Smith.

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    IMMERSE YOURSELF IN THE STRONGEST SEASONAL STYLES

    Our inspirational visuals demonstrate how high-end grooming trends are being interpreted and styled for photo shoots and promotions. Use these images to your advantage, developing ideas for mood boards and presentations in-line with the latest fashion and styling trends.

  • EXTENSIVE BACKSTAGE GROOMING GALLERIES

    Trendstop’s dedicated grooming galleries give you instant access to all the season’s key looks on the international runways. Discover grooming looks straight from the catwalks in close-up detail, within 24 hours of the show taking place. You can zoom into images and save at your convenience. Our galleries are even available on the iPad, so you can be inspired by grooming when on the go.

  • GET ACCESS

    • Image: Arik Levy for Lasvit

      ONLINE TREND REPORTS

      Our trend intelligence can be purchased as single online reports on selected seasonal topics such as color, print, trade shows, catwalks, denim & more, as curated by our global fashion & lifestyle editors.

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    • TRENDSTOP MEMBERSHIPS

      Get access to our latest trend analysis, forecasts, galleries, and seasonal key items in a format that suits you. Choose from our three membership levels.

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