Mainstream Trend Platform Membership
Deliver what will sell
Cut guesswork, research time, and costly mistakes. With this membership, quickly get ahead of what mainstream consumers will think, want, and buy up to 18 months from now.
Mainstream Membership helps you…
Plan and deliver fashion products with lasting mass appeal
Successfully target tomorrow’s mainstream, rather than fashion forward consumers
Confidently invest in large volumes of stock, knowing you've chosen colors and styles that will sell
Identify what consumers want and minimize risk
Only 20% of stock accounts for 80% of sales revenue in most fashion business.
In other words, a lot of time, money, and resources get wasted on products that don’t sell – or end up on the sales rack.
Our Mainstream Membership gets you ahead of the trends that will inspire and resonate most deeply with tomorrow’s mainstream consumer. So you can cut the waste. And only invest in products with lasting mass appeal and profitability.
Seasonal Themes
Color Forecasts
Materials
Apparel
Accessories
Footwear
Print & Graphics
Runways & Street Style
Retail Validation
Tap into key trends before your competitors
Avoid ‘fake trends’ and passing fads. Get up to 18+ months ahead of the trends that resonate most deeply with your consumer’s long-term needs and values.
So you can act before your competitors to innovate products with lasting demand and profitability.
Navigate curated trend forecasts by season, product category, and more:
Stay confident and minimize risk
Track how all the trends we forecasted evolve over time across innovator, early adopter, and early mainstream retail, with real-time trend validation and market analysis.
So you can confirm (or adapt) your volume purchase and product design decisions, and minimize risk.
Plan future bestsellers with confidence
Discover all you need to validate and develop ideas for less wasteful products, with wide mainstream appeal.
Mainstream Consumer Insight
Understand how shifts in consumer thinking and values will drive mainstream product trends.
Seasonal Trend Direction
Identify key color, print, material, and key item directions across apparel, accessories, or footwear.
Trend Tracking & Validation
Track how the trends we forecasted start to evolve across the early retail scene. So you can confirm or further develop your strategy.
Don’t leave any detail to chance
With our clear and visual product trend direction, quickly see how to optimize every aspect of your range for next year’s mainstream demand.
Colors
Pinpoint next season’s top-selling shades, with Pantone® color referencing.
Prints & Materials
Source prints and materials, without the need to travel, thanks to tools like ‘Digital Touch’ boards.
Key Items
Identify tomorrow’s bestselling silhouettes and design features across women’s and men’s product categories.
Know what’s shaping the market now and next
Know what and who is worth watching, from new global brands and designers to sustainable suppliers.
Aspirational Retail Galleries
Compare products from the world’s most innovative brands all in one place.
Catwalk & Street Style Coverage
Search 30k+ close-up shots of emerging trends by product, color, and more.
Sustainable Sourcing
Find innovative eco materials and suppliers in our Material Sourcing Gallery.
Save and share informed product ideas with ease
Our platform lets you save key styles and validations in a click. So you can quickly and efficiently communicate new and relevant product ideas to your team, buyers, or suppliers.
Get help from our trend experts
We don’t just tell you what’s coming. We provide you with expert support. So you can apply next season’s trends in the most profitable ways.
1:1 Kickoff Meeting
Let us show how start making the most of your membership.
On-Demand Masterclasses
Get practical advice and trend application video demos every month.
Live Trend Events & Webinars
Join us for interactive trend presentations and Q&As every fortnight.
Preview Mainstream Access content
What our Mainstream members say
“Our company has quadrupled sales thanks to Trendstop. I just follow Trendstop and keep applying it. My boss couldn’t be happier.”
“Trendstop is one of the most important assets to me as a designer. By having key trends readily available for inspiration, my team and I create cohesive and versatile garments for our customers.”
“I’ve been working with Trendstop for a few months and it has been amazing. I have learned so much about so many things, from colors to product naming. It has really improved my business.
What’s the investment?
Mainstream membership starts at $3,000.
Request your free discovery session
Meet our expert team, and learn more about how Mainstream Membership can help you.
