The significance of colour in the design process cannot be understated—approximately 88% of people will dismiss a style if the colour isn’t to their liking, according to Kissmetrics. There’s bountiful evidence that colour drives consumer decisions, and should be considered during the earliest stages of design. If you’d like… Read More
Have you ever wondered how brands identify and apply seasonal fashion trends? Or how many brands seem to be selling practically the same trends? In this post, we’ll introduce how we, as a leading trend agency, forecast fashion, and consumer trends. Read on to discover how to start implementing them… Read More
What can we do to alleviate the impact on the environment caused by the fashion industry? Trendstop’s founder Jaana Jätyri speaks about how fashion and creative businesses can be more sustainable by producing less but better products. Watch this week’s video and be inspired! We’d love to hear your thoughts… Read More
We are super excited to announce our new weekly blog videos, taking you behind the scenes and introducing the team at Trendstop. Our very first edition is featuring ‘Hiking is the New Yoga’ and our CEO Jaana exploring the Camelback Mountain hiking trails in Phoenix, AZ. We’d love to… Read More
